Policy

We’re updating the way VIP points are earned and redeemed from 29th October 2026. Here’s what is changing, what is staying the same and what it means for your existing rewards.

Many UK smokers now wrongly believe vaping is just as harmful as smoking, despite growing evidence to the contrary. We explore why misinformation is spreading, how the public conversation has changed, and why balanced, evidence-based messaging is essential to help smokers make informed decisions about switching.

Vaping has been distinctly cheaper than smoking since the harm reduction tool became popular, but how will prices change once the Vaping Products Duty sets in? Will it still be cheaper than smoking? Read more to find out.

There is an important difference between a specialist vape shop and a shop that happens to sell vapes. As political rhetoric becomes broader, that distinction is starting to disappear.

The UK's vaping laws are changing faster than ever. From the disposable vape ban and Vaping Products Duty to advertising restrictions and future consultations, we explore whether regulation can protect young people while continuing to help adult smokers switch away from cigarettes.

Consumer data from Vape UK suggests that outdoor restrictions could push vapers back to cigarettes, as reported by Talking Retail.

For many former smokers, vaping outdoors isn't a convenience—it's what helps keep cigarettes out of their lives. Our latest survey reveals why proposed outdoor restrictions deserve careful consideration before becoming law.

Building off the back of a new vaping duty proposal that formed part of the spring budget from Jeremy Hunt earlier this year, Chancellor Rachel Reeves announced Labour’s version of the tax on vaping in her autumn budget, which will come into effect from 1st October 2026. We've taken a look at the vaping tax proposals in more detail and outlined what the impact will look like.

In an economically illiterate move that will no doubt have the tobacco industry jumping for joy, UK Chancellor Jeremy Hunt has announced a severe, and extremely complicated, tax on vaping. We've taken a look at the vaping tax proposals in more detail, and outline what the impact will look like.

A licensing framework for the UK vape industry has been put forward to parliament this week. The scheme, which has been designed to allow Trading Standards to tackle the rise of illicit vapes and underage vape sales, would be the first of its kind in the UK. Many conscientious vape retailers, like ourselves, have been pushing the idea of a licensing scheme for years. Find out more about the framework, and how we feel it offers a far better solution than a ban on disposables.

The UK government has announced that disposable vapes will be banned. Their reasons focus on tackling rises in youth vaping, and follow its consultation on smoking and vaping from last year. We explore the headlines, and bring you the latest news on why this ban is happening, how it will be implemented, and the implications for other vaping products.